Do you get calls from telemarketers? We all do, it is a part of life. But, if you are a business owner, you need to take a second look at telemarketing. The simple fact is, it works.
My friend had a telemarketing business. She also won the 'woman of the year' award for our local city. I used her services, earning new services for $55 each - much less than the $180 per client that it cost when using mailings, or the $540 it cost through media advertising.
Telemarketing is a one on one sales pitch. Yes, people don't respond and hang up, until a caller has a product they want. Then they sign up, even if they don't tell their friends later.
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