SEO Articles vs. Human Articles
Web2.0
That one new buzz word will shortly change how the search engines rank websites. Web2.0 does not rely on the savvy and wit of the SEO manager. In fact, many people believe that the Internet bottomed out in 2001. It didn't - instead, it was the birth of web2.0
This was the year when big business lost control of the Internet.
Web 1.0 vs Web 2.0
DoubleClick -> Google AdSense
Ofoto -> Flickr
Akamai -> BitTorrent
mp3.com -> itunes
Britannica Online -> Wikipedia
personal websites -> blogging
evite -> upcoming.org and EVDB
domainname speculation -> search engine optimization
page views -> cost per click
screen scraping -> web services
publishing -> participation
content management systems -> wikis
directories (taxonomy) -> tagging ("folksonomy")
stickiness -> syndication
SEO articles -> Human Consumption articles
While freelance writers do not need to learn how to optimize for client's articles - but they do need to learn how to build their own sites if they want to be taken seriously and win big clients.
I just wrote a course on building a web presence. While I do not believe that CMS are out (our firms still use Joomla) we have noticed that you must change as much of the code in the templates and in the system as you can. There are so many CMS out there that Google is seeing them as duplicate content and leaving long before they reach the content. (Theory - If Google reads 200 words of duplicate content than it will not crawl the rest of the article).
I have seen many successful websites built on WordPress and b2evolution blog platforms - but the same thing applies - you need to change code. I know someone who will alter your site for $20.00.
The main difference between Web2.0 and the old system is found in the site's content. Yes, there must still be sticky content. What good is syndication to bring in new visitors if they can read the entire site in an hour and then leave - forever.
The mission of web2.0 is 'harnessing collective intelligence'
One major component that most online business owners miss is the wikipedia encyclopedia - ADD TO IT - as long as some of the links go back to your resources!
Articles
The most important thing is to remember that keyword density is out. Write for users. Use sub titles every 100 - 150 words, and put your keywords in those. Use the heading code (h1, h2, h3, = IN ORDER). Last, include links to other webpages that include the same content/keywords. This makes 'relevant' keywords more important than keyword 'density.'
These things will increase your rank much faster than any SEO program. If you want to rank high then I have two words for you - social networking.
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Showing posts with label Avoid $$ Mistakes. Show all posts
Showing posts with label Avoid $$ Mistakes. Show all posts
Get Paid to Write Blog Posts - Ethical Problems
I must admit that Trick Falls made me start to think. One of the problems I face is that much of what I do, and how I do it, has become habit. When I am writing for new writers and work at home professionals, I often forget the 'little things.'
Trick falls asked about disclosure in a blog, and making readers feel like they have been 'advertised to' when they are reading. This forced me to take a good hard look at my blogs. I knew that I had disclosure. But, I never really thought about how I do it.
First, there are organizations that help bloggers with disclosure and ethical problems. There are several companies like womma that help bloggers learn how to use full disclosure and ethical blogging.
There are also disclosure badges from PPP and other places that let people know a post has been sponsored. I also use a comment such as:
This post is my thoughts and my message for the day. I thank XXX company for sponsoring it and allowing me to continue bringing this information to you free
Pay Per Post is one of the most ethical, and profitable, paid posting sites.
If you would like to make some money by writing a review for my blog, and let the world know about the information I give away free, then please click the red bar above. PPP will pay you to review my site.
----------------
Visit More Learning Sites:
inspiredauthor
Get Your Book Published
Get Paid To Write
How I Built a Career
Trick falls asked about disclosure in a blog, and making readers feel like they have been 'advertised to' when they are reading. This forced me to take a good hard look at my blogs. I knew that I had disclosure. But, I never really thought about how I do it.
First, there are organizations that help bloggers with disclosure and ethical problems. There are several companies like womma that help bloggers learn how to use full disclosure and ethical blogging.
There are also disclosure badges from PPP and other places that let people know a post has been sponsored. I also use a comment such as:
This post is my thoughts and my message for the day. I thank XXX company for sponsoring it and allowing me to continue bringing this information to you free
Pay Per Post is one of the most ethical, and profitable, paid posting sites.
If you would like to make some money by writing a review for my blog, and let the world know about the information I give away free, then please click the red bar above. PPP will pay you to review my site.
----------------
Visit More Learning Sites:
inspiredauthor
Get Your Book Published
Get Paid To Write
How I Built a Career
Urban Legend, or not? Google's Duplicate Filter
If you are on a blog like writingup, then yes, use original content, and ping after every post.
I have posted at five major blog sites for three years. I am not big here - yet, but I make more money from this blog because of the traffic.
However, your personal website is different.
The Duplicate Content Penalty
Let’s look at the “Duplicate Content Penalty.” It has been around for years, and haunts society like an urban legend.
It is feared despite the near total lack of reasonable proof that it exists in the form that most web owners understand.
The Penalty suggests that if my site has the same content as yours, one will be penalized.
Then, you do a Google search and what comes up as #1 on the search? An article directory, and an article that has 15000 downloads.
As usual, Google's duplicate content penalty has nothing to do with duplicate content. And it’s not a 'real penalty. It’s just a by-product of how the search engines work.
What happens is 'authority' sites get ranked. So, your little site with 100 articles on how to make the world's best short bread has the same article on mixing batter as a massive, 10 000 page website that focuses on cooking cookies - they get ranked - you don't. This is not a penalty, it is the 'natural consequences of living in the net environment.'
But, let's say that you've dutifully posted your article on 50 000 other websites, with an inbound link to a single article (never your index page) - then wham - you've just knocked the poor cooking cookies website off the charts.
What to do --- What to do?
You can do two things.
1. Put new content on your site weekly. Syndicate actively. And build links.
2. Toss the whole thing and become a Social Networking expert like Sharon Hurley Hall - and laugh at the search engine crawlers all the way to the bank.
Learn to Write Free
Novel Writer Magazine
Writers Online Courses
Get Paid To Write
I have posted at five major blog sites for three years. I am not big here - yet, but I make more money from this blog because of the traffic.
However, your personal website is different.
The Duplicate Content Penalty
Let’s look at the “Duplicate Content Penalty.” It has been around for years, and haunts society like an urban legend.
It is feared despite the near total lack of reasonable proof that it exists in the form that most web owners understand.
The Penalty suggests that if my site has the same content as yours, one will be penalized.
Then, you do a Google search and what comes up as #1 on the search? An article directory, and an article that has 15000 downloads.
As usual, Google's duplicate content penalty has nothing to do with duplicate content. And it’s not a 'real penalty. It’s just a by-product of how the search engines work.
What happens is 'authority' sites get ranked. So, your little site with 100 articles on how to make the world's best short bread has the same article on mixing batter as a massive, 10 000 page website that focuses on cooking cookies - they get ranked - you don't. This is not a penalty, it is the 'natural consequences of living in the net environment.'
But, let's say that you've dutifully posted your article on 50 000 other websites, with an inbound link to a single article (never your index page) - then wham - you've just knocked the poor cooking cookies website off the charts.
What to do --- What to do?
You can do two things.
1. Put new content on your site weekly. Syndicate actively. And build links.
2. Toss the whole thing and become a Social Networking expert like Sharon Hurley Hall - and laugh at the search engine crawlers all the way to the bank.
Learn to Write Free
Novel Writer Magazine
Writers Online Courses
Get Paid To Write
How Much $$ Does Multitasking Costing You?
I use to be an amazing multitasker. I can still hold up to six IM conversations while checking my emails.
However, I have learned that multitasking increases stress, drains me so that I do not want to spend time with 'life' at the end of the day, and it actually decreases my productivity.
It can be difficult to conduct a business without multitasking. Many freelance writers find themselves working on several projects at once. Work at Home professionals are forced to promote, manage the home, manage their business, and have a life - all at the same time.
However, multitasking costs time, and is money.
It took me about two years to learn how to organize my time, reducing the need for multitasking, and improving my productivity.
There is no secret. Everyone must find their own comfort-zone. I can give you some tips though.
1. Plan to do one job a day - if possible. When done that job, then start a second task.
2. Open your emails, etc. first thing in the morning - then don't go back that day unless you finish your work.
3. Turn MSN and the telephone off when you have a major task to complete in one day.
4. Set a time limit for research. Do not research until you have 'enough.' A time limit will force you to work faster and smarter. When you have reached the end of your time limit, start writing. When finished, decide then if you need more research. Or, write your project in parts.
5. Do not do housework in 'work' time.
6. Expect your family to assist in house cleaning, laundry, etc...as if you worked out of the house. OR, tell them that the business money is business money. Hubby cannot dip into it because he is low this month. Business money is not bill money. If the family wants it, they help around the house, if not - then you can write off a maid (in Canada and the USA) and it is part of the business expenses.
7. Have a set number of work hours.
8. Learn to say no.
9. Do not let your emotional state control what you do. I've noticed that many work at home professionals make comments like 'I don't feel well', 'I didn't feel like it.'
10. Keep track of how many hours you devote to each task. Over time, this will teach you to work more productively, and it will help you determine how much time you really invest in a week.
One woman I talked to was frustrated. She had tried to get into freelance writing for seven months, but was still not making any money. After writing down her week, she found she only 'actively' worked for 19 - 22 hours. So, I told her she hadn't 'worked' for seven months - but if she considered a 40 hour work week, then she only worked for about three months.
My 'teaching blog' for people who want a 'real' freelance writing career.
Novel Writer Magazine
However, I have learned that multitasking increases stress, drains me so that I do not want to spend time with 'life' at the end of the day, and it actually decreases my productivity.
It can be difficult to conduct a business without multitasking. Many freelance writers find themselves working on several projects at once. Work at Home professionals are forced to promote, manage the home, manage their business, and have a life - all at the same time.
However, multitasking costs time, and is money.
It took me about two years to learn how to organize my time, reducing the need for multitasking, and improving my productivity.
There is no secret. Everyone must find their own comfort-zone. I can give you some tips though.
1. Plan to do one job a day - if possible. When done that job, then start a second task.
2. Open your emails, etc. first thing in the morning - then don't go back that day unless you finish your work.
3. Turn MSN and the telephone off when you have a major task to complete in one day.
4. Set a time limit for research. Do not research until you have 'enough.' A time limit will force you to work faster and smarter. When you have reached the end of your time limit, start writing. When finished, decide then if you need more research. Or, write your project in parts.
5. Do not do housework in 'work' time.
6. Expect your family to assist in house cleaning, laundry, etc...as if you worked out of the house. OR, tell them that the business money is business money. Hubby cannot dip into it because he is low this month. Business money is not bill money. If the family wants it, they help around the house, if not - then you can write off a maid (in Canada and the USA) and it is part of the business expenses.
7. Have a set number of work hours.
8. Learn to say no.
9. Do not let your emotional state control what you do. I've noticed that many work at home professionals make comments like 'I don't feel well', 'I didn't feel like it.'
10. Keep track of how many hours you devote to each task. Over time, this will teach you to work more productively, and it will help you determine how much time you really invest in a week.
One woman I talked to was frustrated. She had tried to get into freelance writing for seven months, but was still not making any money. After writing down her week, she found she only 'actively' worked for 19 - 22 hours. So, I told her she hadn't 'worked' for seven months - but if she considered a 40 hour work week, then she only worked for about three months.
My 'teaching blog' for people who want a 'real' freelance writing career.
Novel Writer Magazine
Monetize Your Website
One of the most misunderstood aspects of 'earning money from your website' is which company you should use.
The three major search engines have their own programs: Google, Yahoo, MSN.
There is also Bidvertiser - the relatively new boy on the block.
Adbrite has been around for a long time. The potential is unlimited, but the competition is voracious.
Step 1
The first thing that you need to understand is that keywords are not important to hits - they are used to determine what adds appear on your website.
You need to know what you are selling, and what your visitors are willing to buy. Then, you use keywords to lead the right types of visitors to your site.
Step 2
You need to select the right search engine. Google is not right for everyone. If your site is a social community - then you need Yahoo. If your site is information based - Google is your choice. If you have anything to do with shopping - MSN is your ticket to wealth.
If you have a high graphic site, and want to regulate whose ads appear on your page - then you want Adbrite or Bidvertise.
But, don't just sign up! The first thing you need to do is experiment. When I went to Bidvertiser and entered a few dozen web pages from www.inspiredauthor.com - our #1 FREE online tutorial site for writers, and work at home business people - the ads that appeared from bidvertiser were for candles, dating, and get rich quick schemes.
So, we ran the same pages through Google and we got sites that our readers would need including helium, and online schools. Adbrite didn't have a great list of PPC text ads, but we were impressed with some of the graphic ads.
We did the same experiment with www.novel-writer.com This site was even more random, because it is new. We decided to use Commission Junction and select advertisers like cafepress and palmpilot for this site.
Step 4
Once the research is done, it is important to try and make the ads look like they are a part of the page - and don't use too many. The content should take prominence on the page. The navigation tools should be next. And, the PPC ads should be next.
Your goal should be to get people to sign up for a newsletter or subscribe to an RSS feed 'BEFORE' they click off site.
----------------
Visit More Learning Sites:
inspiredauthor
Get Your Book Published
Get Paid To Write
How I Built a Career
The three major search engines have their own programs: Google, Yahoo, MSN.
There is also Bidvertiser - the relatively new boy on the block.
Adbrite has been around for a long time. The potential is unlimited, but the competition is voracious.
Step 1
The first thing that you need to understand is that keywords are not important to hits - they are used to determine what adds appear on your website.
You need to know what you are selling, and what your visitors are willing to buy. Then, you use keywords to lead the right types of visitors to your site.
Step 2
You need to select the right search engine. Google is not right for everyone. If your site is a social community - then you need Yahoo. If your site is information based - Google is your choice. If you have anything to do with shopping - MSN is your ticket to wealth.
If you have a high graphic site, and want to regulate whose ads appear on your page - then you want Adbrite or Bidvertise.
But, don't just sign up! The first thing you need to do is experiment. When I went to Bidvertiser and entered a few dozen web pages from www.inspiredauthor.com - our #1 FREE online tutorial site for writers, and work at home business people - the ads that appeared from bidvertiser were for candles, dating, and get rich quick schemes.
So, we ran the same pages through Google and we got sites that our readers would need including helium, and online schools. Adbrite didn't have a great list of PPC text ads, but we were impressed with some of the graphic ads.
We did the same experiment with www.novel-writer.com This site was even more random, because it is new. We decided to use Commission Junction and select advertisers like cafepress and palmpilot for this site.
Step 4
Once the research is done, it is important to try and make the ads look like they are a part of the page - and don't use too many. The content should take prominence on the page. The navigation tools should be next. And, the PPC ads should be next.
Your goal should be to get people to sign up for a newsletter or subscribe to an RSS feed 'BEFORE' they click off site.
----------------
Visit More Learning Sites:
inspiredauthor
Get Your Book Published
Get Paid To Write
How I Built a Career
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